When you rely on sales, only 2 things can limit your income.
The first is your sales process, the second is your ability to generate new leads consistently
Success really is a simple formula.
- generate lots of new high quality leads,
- close them effectively,,
- generate more from sales than you spend to acquire the leads
- you make a profit!
- repeat again.
When you get your process right, it is magical. On the other hand, if you are having trouble generating new leads, you will have trouble with consistently making a profit.
When it comes to selling, you probably already have a system that you use
If you are like most high performing sales professionals you have spent a lot of time developing your sales process. These are the tactics that you use to close sales, get up-sells, and future sales. If you have a sales system you are probably good at closing the sale.
However, without new leads none of this matters. In order to make a sale, you need new customers. Call them leads, or prospects you need someone that may buy your product or service.
Do you have an effective lead generation system?
Many businesses focus on the sales process. The sales process is crucial to your success. No one disputes that. But what is your lead generation process? Do you have a system that consistently delivers you enough leads? If you do, you can stop reading here.
However, if you need more sales leads, keep reading…
The real step that affects your earning potential is the number of new prospective customers that you get on a consistent basis. The whole sales process starts with qualified leads. If you don’t have a consistent source of these, your income will always be inconsistent, or even non-existent.
Whether you get a referral from a previous client, a hit from a cold call, or an inbound call from advertising…all new business contacts are leads. The more leads you get, the more chances you have to close a sale.
There are many ways that you can get leads. Some sales people mail out postcards and sales letters. Some sales people have paid referral networks, or coupon systems that drive new leads.
However, there is a more modern and effective way to do this.
The modern way to get leads – An Online Marketing System
Over the last 10 years or so, quality sales leads have been coming more and more from online marketing channels. These include Google searches, as well as Paid Referrals form Google, Facebook, Instagram etc. This trend is accelerating. In 2020 half of the advertising dollars spent in North America were spent on paid traffic.
There is a reason for this. Paid traffic is a much better way to build a lead generation system for any business.
Why Paid Traffic is Better
- Paid traffic = instant results
Almost immediately after your PPC campaign goes live, you’ll start to see traffic, clicks, and conversions. Meanwhile, it can take months to achieve these results with search engines and postcards or word of mouth. Seeing results instantly also allows you to adjust your campaign before you waste money. It can also be turned on / off if you ever need a few days to catch up!
- Paid traffic appears at the top of search pages
If you look on both mobile and desktop searches, PPC ads are the first thing that a searcher sees, way before any organic results. PPC gives you the opportunity to appear right at the top of search pages in positions that aren’t even possible to achieve when you rely on search traffic alone.
- Paid Traffic is scalable
Let’s say in a given week you spend $1000 to get $4000 in revenue. If you want to make more, you simply increase your ad spend.
- Paid Traffic is consistent
If you keep paying for the traffic Google, Facebook and Instagram will keep sending you traffic. Why wouldn’t they? You are paying them for these results!
- Targeting is better than any other advertising medium
When you’re running ads you’ve got an option to target your customers with search ads, shopping ads, video ads, Gmail ads, and more. You can also target customers by their age, income and geographic locations. As your audience is fine tuned, your Return on Investment increases!
- Data Mining
Running a PPC campaign gives you a wealth of data on the keywords and ads that your customers click on before they make a purchase. More importantly you get the same data on prospective customers that don’t buy. This data is simply invaluable. You can then use this data to quickly make changes to your campaign to better optimize it and improve your ROAS (return on ad spend).
Online Marketing Systems save you time and effort
If built properly, your online marketing system combines
- lead generation,
- connection with the customer,
- and demonstrating value
all in one automated process. By the time a customer reaches you, they are almost ready to buy. All you have to do is sell the product. Which is what you’re already good at!
Online Marketing Systems save you time and effort
If built properly, your online marketing system combines lead generation, connection with the customer, qualifying, and demonstrating value all in one automated process. By the time a customer reaches you, they are almost ready to buy. All you have to do is sell the product. Which is what you’re already good at!
How do you get more leads using the Internet?
There is only one way for you to generate more business using the Internet. You have to try out a paid traffic campaign. In most cases it is really worth the effort and expense. If you have the time and the interest you can set all of this up by yourself. There are a lot of accounts to set up, and you will have to do a lot of trial and error, and read a few books, but it is doable if you want to tackle this yourself.
However…There is an easier way…let us do all of this for you
We help you to design, execute and run a profitable online marketing system that gets you long term, consistent, high quality leads. Just imagine how this can transform your business. You get constant fresh new leads, and all you have to do is concentrate on selling your product.
If you’re not sure…
We get it, you don’t know us. It is difficult to trust anyone these days. Especially if they are on the other side of an internet cable. Here are a few important facts about us:
- We are a Canadian-based company that has been in business since 1999.
- We don’t use offshore sub-contractors.
- Upon request we can provide you with real references that you can contact for yourself.
- It cost’s exactly Zero Dollars to talk with us on the phone, or by email.
We want to earn your trust
What we typically do for new clients is to set up a very quick, simplified version of our system to see if it will work for you. This will only cost a few hundred of your hard earned dollars. You get to see what we can do for you, without having to risk a bunch of your money.
Our $500.00 Guarantee
Your trial campaign will not exceed $500.00 (Canadian). That will cover the costs of setting up your ad account, design of your first ad and a basic media spend. There will be no quotes required, no other hidden costs or fees. At the end of this trial we will get on the phone with you to discuss your results. If you like what you see we can then help you deploy one of our full-featured Online Marketing Systems.
Every day you wait is costing you sales. Call us now. We can help you to design, execute and run a profitable online marketing system that gets you quality leads. None of that can happen unless you contact us. Call us now at: 1-709-437-7698, or toll free at 1.855.437.7128. You can also email us using the form that follows.